Partner Marketing Specialist

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Employer: PTC
Domain:
  • IT Software
  • Marketing
  • Job type: full-time
    Job level: 1 - 5 years of experience
    Location:
  • BUCHAREST
  • Updated at: 02.05.2019
    Remote work: On-site
    Short company description

    About PTC (NASDAQ: PTC)​

    PTC unleashes industrial innovation with award-winning, market-proven solutions that enable companies to differentiate their products and services, improve operational excellence, and increase workforce productivity. With PTC, and its partner ecosystem, manufacturers can capitalize on the promise of today’s new technology to drive digital transformation.

    Requirements

    • Professional Experience: Bachelor’s Degree and 3-5 years’ experience in B2B marketing in high tech
    • Experience in distributor marketing and channel focused distribution model
    • Knowledge of CRM, marketing automation and demand generation software preferred (Salesforce / Eloqua)
    • Fluent in English and Russian and/or potentially one more European language
    • Individual who thrives and is adaptable in a collaborative, cross-functional, continual change environment
    • Team player in a fast-paced organization
    • Energetic and proactive attitude, willingness to perform and get things done

    Responsibilities

    • Communicate PTC updates to partners on a regular basis
    • Develop, drive and implement annual distributor marketing planning and enablement, driving effective use of MDF
    • For PTC’s Emerging Geographies (Russia, Eastern Europe, Middle East Africa and/or India, depending on language skills), focus on distributor enablement and take responsibility for Partner marketing tasks:
    • Develop, drive and implement annual partner marketing planning, driving effective use of MDF
    • Assist partner marketers to execute marketing plans
    • Analyze and report progress against marketing campaign goals and report on ROI

    Other info

    Your team:

    • Build strong relationships with PTC partners and distributors, field marketing, partner sales leaders, corporate marketing, partner marketing, commercial marketing, PTC sales leaders and partner managers.
    • Collaborate with Partner Managers, Distributor, Partners, Theater Sales Leads on Partner Marketing plan, review meetings, QBRs
    • Communicate PTC updates to partners on a regular basis
    • Onboard and enable distributors and marketers on PTC tools, campaigns, branding, and messaging
    • Develop, drive and implement annual distributor and partner marketing planning, driving effective use of MDF, aligned with the business plan
    • Assist distributors to recruit and enable their resellers and develop and execute marketing plans
    • Analyze and report progress against marketing campaign goals and report on ROIBuild strong relationships with PTC EMEA distributors and partners, partner sales leaders, corporate marketing, partner marketing, commercial marketing, field marketing and partner managers
    • Collaborate with Partner Managers, Distributors and Partners, Theater Sales Leads on Partner Marketing review meetings and QBRs
    • Work cross functionally with other team members to deliver on company goals

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